◯ AI Website Conversations →

Turn your website into a conversation.

BrainCenta Website Chat gives visitors an AI assistant powered by the business knowledge you approve helping answer questions, start conversations and connect website activity with the rest of your customer workspace.

✓ Approved knowledge only
✓ Customisable to your brand
✓ Human handoff
braincenta.com
BrainCenta Website Chat assistant configuration and live preview
How Website Chat works

A useful answer starts with what your business knows.

Give visitors a direct way to ask questions while keeping the assistant grounded in the information you approve for it.

01

A visitor asks

Someone opens Website Chat and asks about your services, process or another common question.

02

Your knowledge helps

The assistant can use the approved articles you selected for customer-facing answers.

03

The conversation continues

The visitor receives an answer, and your team can review website conversations in BrainCenta.

For the questions visitors actually ask

Make it easier to ask while interest is fresh.

A visitor may be curious about a service but not ready to fill in a form. Website Chat gives them a place to ask in their own words, with answers shaped by the knowledge you have made available.

Answer common questions about your business
Help visitors understand the next step
Offer a route towards your team when a person is needed
Northstar Studio · Sample business Good ideas deserve a conversation.

Creative services for teams ready to bring their next project to life.

Website Assistant Ask us anything
Hi! How can I help you today?
What happens after I get in touch?
Tell us a little about your project. Our team can then discuss the right next step with you.
Ask a question...

Illustrative example using a fictional business and sample conversation.

Knowledge you choose

Your business knowledge, made useful on your website.

Add information about your services, policies and common questions to BrainCenta. Then select the approved articles that Website Chat may use, keeping internal information out of the visitor experience.

Choose approved articles for the assistant
Update answers as your business changes
Keep customer-facing knowledge separate from internal notes
Explore Business Knowledge
BrainCenta business knowledge articles

Choose which approved articles your website assistant can use.

Your assistant, your settings

Make it feel like part of your website.

Set the assistant name, welcome message, colour and position. Decide whether to ask visitors for their name or email address, choose the domains where it may run, and preview a reply before activation.

Set the greeting and appearance
Choose approved domains and knowledge
Test the assistant in a preview
Website Chat settings Draft · Sample
Assistant name Northstar Assistant

A name visitors recognise.

Brand colour Choose your colour
Welcome message Hi! How can I help you today?

Start the conversation in your own voice.

Knowledge Approved articles Selected for Website Chat
Allowed domains Where it can appear

Choose your website domains.

Website conversations Sample view
NEW VISITORJust now Question about a new project

“I'd like to discuss our project with someone on your team.”

Human follow-up requested
WEBSITE VISITOREarlier today Services question

Visitor asked which services are available and received an answer from selected knowledge.

Illustrative examples. Actual conversations depend on visitor messages and your configuration.

Conversations for your team

See what people asked. Know when to step in.

Review website conversations in your BrainCenta workspace. If a visitor needs a person, you can enable a human handoff option and give your team a way to continue the conversation.

Review conversations in one place
See the questions visitors are asking
Keep the option for human follow-up
Set it up with intention

Get the answers and appearance right before going live.

Put your business information and assistant settings in place, then test the experience a visitor will see.

01 / KNOWLEDGE

Add useful answers

Create and approve the business information you want available for chat.

02 / ASSISTANT

Choose its settings

Set the name, greeting, colour, position and allowed website domains.

03 / PREVIEW

Test the experience

Ask sample questions and check how the assistant responds.

04 / WEBSITE

Activate when ready

Enable the configured assistant and add its installation code to your site.

Website Chat questions

What to know before adding chat to your site.

Can Website Chat use all my BrainCenta knowledge?

You choose which approved Knowledge articles to make available to the website assistant. Keep information meant only for your team separate.

Can I test the assistant before visitors see it?

Yes. Configure the assistant and ask questions in the preview before activating it on an allowed domain.

What happens when someone needs a person?

You can enable human handoff. Your team can review website conversations in BrainCenta and follow up through your usual customer workflow.

Can I make the assistant match my website?

Yes. Set its name, welcome message, primary colour and position, and choose the website domains where it is allowed to run.

BrainCenta Website Chat

Give visitors an answer and a way to keep talking.

Bring approved business knowledge to your website, see what visitors ask and keep the option for a human conversation.